The Human Signal: A Lunch & Learn on Social SEO

Description

With the rollout of the Search Generative Experience (SGE), Google has stopped being just a librarian that points to websites. It has become an answer engine that reads your social media captions to find real-time answers for local questions. In this hands-on workshop, we will cover: What Google's SGE actually looks for in a small business post. The 4 ingredients you need to sprinkle into every caption to get found. How to prove you are real to the search engines so you don't get ignored. What to bring: Your lunch and a laptop, tablet, or phone. We will be doing real-time updates to your profiles.